1. Sony Vaio
We know Sony’s got style and their product commercials are stunningly extravagant but how many can explain the hidden meaning in Sony Vaio logo. While the logo is a perfect example of modern typography, look closer and you can see that it is actually made of two parts. The wave like pattern ‘VA’ is actually a sine wave which is the basic representation of an analog signal. The ‘IO’ that appears behind sharply resembles the binary number system 1 and 0. The VAIO logo symbolizes the merging of analog and digital technology.
2. Coca Cola
It was a process of self-discovery when Coca Cola found out it had a strange connection with Denmark. Apparently, a part of the famous logo seemed to signify the Danish flag. Still can’t believe? Focus on the second half of the logo at the alphabet ‘o’ of ‘Cola’. This revelation was happily embraced and Coca Cola pulled off a publicity stunt at Denmark’s largest airport.
3. LG
If you see the gif image, you’ll understand how cool the logo is . One of the main reasons the logo uses red color is that it represents friendship and attracts consumers. The circle consisting of L and G denotes the world and functional technology while the smiling face expresses commitment and customer satisfaction.
4. Adidas
One of the world’s most popular sports brand slanted a previous piece of their old logo and came up with the above design. The original ‘ three stripes ‘ logo used in 1967 was blatantly horizontal with no message to impart. Whereas this tilted version logo symbolizes a mountain referring to challenges and obstacles and the need to overcome them in life. This meaning fits well given that Adidas has a major stake in selling shoes for athletes.
5. Wikipedia
Without any doubt, Wikipedia is one of the frequently used sites and its globe logo is well recognized among everyone. So, the wiki globe is made up of jigsaw puzzles inscribed with letters from various written systems but why is it unfinished. It is to symbolize that data gathering is ever-growing and essentially the fact that Wikipedia is a work-in-progress.
